Outpace Rep Group Releases Marketing White Paper to Help Electronics Industry Power Up Their Brand

Cincinnati, Ohio (May 30, 2023) – JF Kilfoil, a founding member of the Outpace Rep Group, is excited to announce the launch of their latest resource for manufacturer representatives in the electronics industry. “Powering Up Your Brand: Strategies for Successful Marketing and Branding in the Electronics Industry” is a white paper created in collaboration with the ERA that provides valuable insights and strategies to help reps enhance their branding, increase visibility, and improve lead generation efforts.

As a group dedicated to supporting the growth and success of its members, Outpace Rep Group believes that this white paper is a “must-read” for anyone looking to thrive in today’s competitive environment. The comprehensive report features three steps designed to streamline the process of developing effective brand and marketing strategies. It also includes detailed information on industry terms, common challenges, and exercises to support the strategy development process.

“Our goal with this white paper is to share our experience, knowledge, and best practices to elevate the entire industry and drive success for all,” said Christine Bell, COO for JF Kilfoil and a founding member of Outpace. “By providing insights into the latest tools, techniques, and industry trends, we aim to help manufacturers’ reps make informed decisions when developing positioning strategies, creating marketing campaigns, and building customer relationships.”

The white paper also emphasizes the importance of establishing a strong brand identity and marketing strategy and offers valuable guidance on leveraging technology, such as CRM platforms, to enhance engagement efforts and increase customer loyalty.

Powering Up Your Brand is an essential resource for anyone looking to stay ahead of the competition and drive growth in the electronics industry.

To download the Outpace Electronics Industry White Paper.

 

About Outpace Rep Group

Outpace Rep Group is a leading organization in the manufacturers’ representative industry, dedicated to supporting the growth and success of its members. The group provides education, networking, and advocacy opportunities for manufacturer reps across a range of industries. Members of Outpace include JF Kilfoil Company, Temco Northwest, Northport Engineering, Straube Associates, Ferrari Technical Sales, Blair Engineering, P & C Next, and FJM Manufacturing Inc. For more information, visit {{website URL}}.

 About JF Kilfoil Company

JF Kilfoil is a manufacturers’ representative established in 1953, supporting component, interconnect, and printed circuit board manufacturers in the Midwest electronics market. The company represents an expanding line of technology partners, reliable solutions, and on-time precision components. With a wide scope of best-in-class solutions, the company focuses on the automotive, industrial, military, appliance, manufacturing, power, and medical markets. JF Kilfoil makes it easy to do business and establishes trusted engineering counsel, which has been the hallmark competency since its founding. Great Designs with Peace of Mind. For more information, visit FacebookLinkedIn, or www.jfkilfoil.com.